By Dhruv Gupta, Product Manager
The Owler Snapshot sends you important news on companies that matter most to you. With the rapid pace at which startups are growing, established businesses are launching new products, and both are entering new geographies, it’s not always easy to keep track of the competition. Owler’s database includes more than 11 million companies, with new profiles continuously being added.
We want to use this wealth of knowledge to inform you of new companies in your space, or others that are planning to enter.
Today the Owler Snapshot brings new competitors to your attention using our proprietary and crowdsourced data. As usual, ‘News On My Competitor’ will bring you the top news on your (followed) competitors, but will also include news on companies within your competitive landscape that may interest you. Follow these new companies simply by clicking the ‘star’ icon.
For example, here is the ‘News On My Competitor’ section in my previous Owler Snapshot. This section gave me news on my followed competitors:
Here is my Snapshot now with the update:
The competitor section now provides me news on CB Insights, ZoomInfo, and DueDil (all companies that I should keep track of!) that I was not following before and gives me the option of following them through the email. To know that I will not miss what my competition is doing and be able to easily discover new competitors gets me really excited. The new Snapshot will also make me a lot more informed about my industry and hopefully make me better at what I do!
This is the first step we are taking towards helping you discover new companies, and one of many to make the best competitive intelligence product that helps you become better at your job.
I want to take this opportunity to thank the awesome Archers Team (the engineering team behind Snapshot) and our product intern Robert Gordan who drove this project over the summer.
I hope you enjoy the new Snapshot and would love to know what you think. Please leave a comment here or email me at firstname.lastname@example.org.